About the Client
Esdee Paints Limited
Manufacturing, Influencer Reward System

Esdee Paints Limited is a leading paint manufacturer with over 50 years of experience. The company offers a wide range of paints and coatings for both residential and commercial applications, and it is known for its commitment to quality, innovation, and sustainability. Esdee Paints has a strong presence in the Indian paint market, and it is expanding its reach internationally.


Collaborating with Esdee Paints, Benchkart realized their vision for a mobile app with an innovative Influencer Reward Program. The outcome: a user-friendly app and admin panel, fostering a mutually beneficial relationship with painters and contractors.

The Execution

Benchkart connected Esdee Paints Limited with a comprehensive End-to-End Call Center Solutions & Support provider through our AI-based platform. Our project management approach was tailored to deliver a comprehensive solution, ensuring seamless integration of functionalities. The agency provided a powerful tool for Esdee Paints, incentivizing and engaging their influencers effectively.

The Outcome

Our agency developed a mobile application addressing Esdee Paints' requirements, featuring barcode/QR code generation, painter registration, barcode scanning, admin panel, and redemption requests. This solution not only fulfilled immediate needs but also laid the foundation for a dynamic, long-term Influencer Reward Program, enhancing the client's brand presence in the industry.

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