About the Client
Eggoz Nutrition
Farm to Fork, TVC & Ad Film

Eggoz Nutrition is a startup creating awareness about consuming healthier eggs. The company supplies fresh eggs to households, local shops, and markets. They provides services to the farmer with technical and veterinarian advisory support, backed with IoT-based tech. The company is also working on fortification to improve bioavailability of certain nutritions.


The client wanted 4 short ad films, each about 30 seconds long that would reflect their brand values and that too within 2 shoot days. They also wanted still photography and usage rights for the films. They knew it wouldn't be easy but with Benchkart's help they were confident after interviewing the shorlisted agencies and decided to go with one agency based in Mumbai. The entire campaign, consisting of 4 ad films was scripted around the core brand values of the client.

The Execution

The agency, an advertising and film production company based in Mumbai, exemplified its prowess in crafting compelling visual narratives during a collaborative ventur. Tasked with creating four concise yet impactful 30-second ad films within a tight schedule of two shoot days, the agency rose to the challenge. Benchkart Services played a crucial role in connecting Eggoz Nutrition with a pool of agencies, facilitating an informed decision in favor of the selected Mumbai-based agency. The entire campaign, centered around Eggoz Nutrition's core brand values, seamlessly captured the essence of the startup's mission to promote healthier egg consumption.

The Outcome

Abhishek Negi
Abhishek Negi
Founder, Eggoz
Left Quote start

We were looking for the right Director and Production House who would bring our new Creative Strategy and Film Scripts to life. Benchkart made it a really easy process, connecting many talented production houses to us and also making the entire commercial process very easy. Delighted with the end result, and wishing benchkart more success in helping other entrepreneurs to success.

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