About the Client
Health Tech, Digital Marketing

Curebay is an intelligent healthtech company that ensures people get access to high-quality medical services. With a vision of transforming patient experience, Curebay seeks to provide affordable care while bridging gaps in the current primary healthcare delivery.


The client wanted a marketing agency on retainer to handle all of their digital marketing activities. There were multiple proposals from agencies across locations for the project with details like their clientele, healthtech experience, expertise & marketing approach for the mandate, apart from the commercials. Benchkart helped the client throught the evaluation, finalization & contracting phase of the retainer. We continue to work with client on joint reviews for the project & the agency.

The Execution

The agency is a 360-degree digital performance company with a global presence (India, USA, UK, Canada, South Africa, Mexico, Middle-East & Singapore). They are part of a group with 750+ employees and among a handful of agencies in India who are a Google Premier Partner. Their clientele includes Cipla, Tata Steel, Manyawar, Aditya Birla group, and many more. Leveraging its extensive network and industry expertise, Benchkart Services successfully orchestrated the collaboration between Curebay, an intelligent healthtech company, and a seasoned digital marketing agency. Entrusted with overseeing the entirety of Curebay's digital marketing activities, the agency demonstrated remarkable results early in the engagement.

The Outcome

The agency was able to show results right from the early stages of the engagement.

Priyadarshi Mohapatra
Priyadarshi Mohapatra
Founder & CEO, Curebay
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We are on a mission to make healthcare more equitable for the underserved. We regularly use Benchkart’s marketplace to find & hire the right agency for our IT & marketing requirements. Benchkart has certainly helped us go to market faster.

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